Surely, most of the time when you switch on the TV, surf the net or turn on the radio in the car, you are confronted with the suffering around the world. It is nothing new. Some of us may have just become numb to it. Simply overwhelmed. Overwhelmed with the magnitude of the need. To the point that it leaves us feeling helpless and convinced that we can’t make a difference.
The truth is – we CAN make a difference! We don’t necessarily need to be world changers on a high platform on our way to receive our Noble Prize. We can work on a small scale within our communities or with projects abroad. If every single one of us invested our hearts, time and money in helping a few people in need, these numbers can multiply and that is how we can make a bigger difference.
I personally like to keep my eyes focused on that one life that I can impact. That already is a blessing for that one person. And by making a difference in that one person’s life, it certainly positively impacts the lives of the people around that person.
My husband and I use our photography business to pay it forward. And that simply means that we support causes that are dear to our hearts through our earnings and educating people about it. We have decided to support the same two organizations on a long-term basis in order to continually invest in the work that they do.
Through the Colour Sisterhood 500 Project, since 2016, I have been offering photo shoots at a discounted rate to families and couples in my community (which is also a win for them, and I inform them about my project) to raise 500 euros. This money finances a surgery for a woman in Ethiopia suffering from obstretic fistula. I not only want to get the money together, but want to take the opportunity to educate people about the plite of these women and show that we can help them.
To learn more, click here.
In Ethiopia, there unfortunately is not much support for autistic children. The Joy Center is a school specifically designed to educate and assist kids with autism. Since 2014, Tim and I have been financially supporting the school – they have been able to purchase new tables, chairs and learning tools for their students. They are now in the process of building a center where more children can be looked after and access to various forms of therapy e.g. speech therapy.
To learn more, click here.
You probably noticed commonalities in these two organizations. They are both based in Ethiopia (where I am from) and they both deal with families in need. That is where my heart lies and that is what motivates me to work harder in order to help people beyond my family.
I encourage you to find out which cause moves you deeply. It may be helping inner city kids get a better education, or helping refugees integrate better in the community…no matter what it is, never underestimate the level of positive influence you can have on another person’s life. Let your business and the dream that you are living not only be to your benefit, but allow it to be a blessing that over flows and waters dry plains leading them to bloom for years to come.
I invite you to share with me in which area you would love to make a difference by investing your heart, time and finances.
Hi! I’m Aida, a photographer & content creator based in Germany. I provide wedding photographers with the inspiration, tools and resources needed to build a sustainable brand and business. Click here for more about me.