INTRODUCING BJÖRN LEXIUS (HAFENLIEBE PHOTOGRAPHY)
Coming at you from Hamburg, Germany, Björn is a master of his craft when it comes to wedding photography. In 2017, Björn was named one of Rangefinder’s Rising Stars! His work is all about connection, emotion, authenticity and equality.
MY WEDDING SEASON – THE PODCAST INTERVIEW SUMMARY
Björn truly has his branding on point and it is reflected clearly in his online presence. As soon as you hop on over to his website, you will see that he has put a lot of effort into curating his wedding photography portfolio and honed in his messaging in order to speak to the right-fit client.
He summed up how branding works when he said:
“Nobody can be the photographer that you are because it is your personality that you put in as well. It’s gotta make sense. Like if I put a slideshow on my website using punk music to my photos, I can do that because it fits to my overall brand.”– Björn Lexius
Episode & show notes: Curating Your Wedding Photography Portfolio & Messaging
HERE IS A LOOK AT HIS INCREDIBLE WORK
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I am your host, Aida Glowik, a European intimate wedding and elopement photographer.
I provide wedding photographers with the inspiration, tools and resources needed to build a sustainable brand and business.
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I’m Aida, a European intimate wedding and elopement photographer. I provide wedding photographers with the inspiration, tools and resources needed to build a sustainable brand and business. Click here to read more.