HI, I’M AIDA | PHOTOGRAPHER & PODCASTER

Welcome to my little corner of the internet! I am so glad that you are taking the time to find out more about me. I am delighted to share a little bit about myself with you, both the serious side and the unavoidable quirkiness! This girl comes to you from a land so hospitable and welcoming that anyone would feel at home, Ethiopia. I have now found my new home with my husband, Tim, our little boy, Joshua, and baby girl, Mayra, in the small German city of Constance, right by the lake and a stone’s throw away from the breathtaking Swiss Alps.

I AM A MOM OF TWO,

IMPERFECTLY JUGGLING LIFE’S

RESPONSIBILITIES AND CHASING

MY DREAMS ALONGSIDE

THE LOVE OF MY LIFE, TIM

✓ 90s hip hop will always get me on the dance floor!
✓ Always up for a re-run of Friends, The Fresh Prince of Bel Air or The Office. They don’t make shows like that anymore!
✓ Personality tests are life – Enneagram 7 all the way baby!
✓ “But first, coffee” is a part of my morning routine.
Bonus points if it is Arabica from the Ethiopian highlands.

When I first entered the world of wedding photography, I was pretty much clueless. I spent hours upon hours scouring the internet and learning everything from camera techniques to marketing approaches. I eventually started investing in education through in-person workshops/conferences and online courses. Over the years, I have gained a lot of knowledge and experience that I enjoy sharing.

I provide overwhelmed wedding photographers with the inspiration, tools and resources needed to build a sustainable brand and business in a simplified manner. Tune into my podcast My Wedding Season – The Podcast and read my blogs posts, which are packed with a ton of free value. I also offer brainstorming sessions for a more one-to-one consultation. I am also a Brand Ambassador for Pepper – a creative marketing agency for photographers!

I BELIEVE THAT THE PATHWAY TO

OVERCOMING OVERWHELM

AND ACHIEVING YOUR DREAMS IS TO

SIMPLIFY TASKS, GAIN CLARITY

AND IMPLEMENT ACTION STEPS.

VALUES & VISION

REPRESENTATION

I stand against all forms of discrimination and am an advocate for diversity, equity and inclusion. This is a safe space – NO to racism, sexism, homophobia, islamophobia etc…

I envision a world where the entirety of the wedding industry is known for being accepting and welcoming to everyone. And that wedding photographers will treat all clients fairly.

PERSONAL & PROFESSIONAL DEVELOPEMENT

It is important to continuously work on growing as a person. I believe that our personal growth is closely tied with the growth of our brand and business.

I envision a world where wedding photographers are able to hone in their authentic voice that allows them to build a brand and business that feels true to them.

INTEGRITY

Integrity is an honorable and important trait in personal relationships as well as in professional endeavors.

I envision a world where all wedding industry professionals operate in integrity when: providing products/services; collaborating; sharing content; and in the process of creating educational resources and hosting workshops.

MISSION

I am on a mission to help move the wedding industry forward in the right direction by continuously advocating for equal representation of marganalised groups, supporting wedding photographers in their personal and professional developement and striving for a higher level of integrity. I want to keep challenging the status quo by voicing my thoughts when it matters, welcoming fresh perspectives and embracing innovation for us to grow, evolve and set an example for other industries.

INTERESTED IN GETTING TO KNOW ME EVEN BETTER?


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